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Tuesday, May 29, 2012

Online Videos and Advertising 2012

Articles on Online Video - Comscoredatamine
http://www.comscoredatamine.com/category/online-video/


May 2012
Online Video platforms struggling
http://adage.com/article/digital/web-video-s-actual-trails-massive-hype/234587/

March 2012

37 billion video views occurred in March 2012.
8.3 billion video ads were seen by Americans.
YouTube has 15.75 billion views
Vevo at YouTube has the maximum number views at 49 million views over 669,867 videos.
http://www.comscore.com/Press_Events/Press_Releases/2012/4/comScore_Releases_March_2012_U.S._Online_Video_Rankings

8 billions video ads in a month. Forbes site item
http://www.forbes.com/sites/roberthof/2012/04/19/we-watched-8-billion-video-ads-online-last-month/


Video Ad Playbook Tube mogul
http://www.tubemogul.com/marketing/TubeMogul_Video_Ad_Playbook_Jan2012.pdf

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