Tuesday, October 20, 2015

Google wins the Google Books Suit




http://www.economist.com/blogs/democracyinamerica/2015/10/words-masses?fsrc=scn/tw/te/bl/ed/wordsforthemasses


Reproducing too many of somebody else’s words for profit and without adding value to the work generally constitutes a copyright infringement. But if a reasonable portion is spun into parody or criticism, or if the work is put to a “transformative purpose”, it counts as permissible “fair use” under the Copyright Act of 1976.

Google Books does a transformative act. Ruled the judge.

Sunday, September 27, 2015

Blogspot Bloggers Community in Google+



https://plus.google.com/u/0/b/104908576706387541376/communities/111344391940078394247

It is a big community of bloggers. 63,534 members on 23 February 2015. It is an active community.

It has 141,657 members on 27 Sep 2015.


I am setting up a poll in the community.


What are average daily page views of all your blogs combined?

1. Around  100

2. Around 250

3. Around 500

4. Around 750

5. Around 1000

Minnow Media Persons versus Mega Media Organizations




                                         Source: Google.com Doodle on 27 September 2015

Digital media allowed minnow media person to emerge. Blogs and social networks are creating citizen journalists and authors. They are able to mass customize successfully as a group and due to that they are eating away a portion of the market of mega media organizations. But this is a period of transition. Traditional print media organizations are embracing digital and are providing space to these citizen journalists and authors and thereby expanding their market share. But still, the enthusiasm shown by tech companies like Google, Yahoo and other companies is very high compared to the traditional companies. We need to thank Google etc. for taking pains to manage this social media activity. There is a revenue earning opportunity and significant number of bloggers or minnow media persons are making money.

There is lot of promotion material claiming that money making using blogs is very easy. Large number of people are trying and unwanted practices may be making their appearance. Social media platforms are trying to manage this big motley crowd of minnow media persons and channelise their energy into creating original content that support mass customization in a meaningful way. They are banning blogs, suspending adsense accounts, suspending social network accounts and exhorting all through various policy declarations to adhere to a discipline.

Should mega media organization see the minnows as a threat? Even though in the short term dynamic phase, the traditional media may look like losing, the bloggers will increase the reach of the traditional media through reaching nooks and corners of the world with specific news items and creating more visitors for online content of traditional media.


Updated 27 Sep 2015
First posted 28 October

Sunday, May 17, 2015

Get Your Blog Post Noticed - 4 Million Blog Posts are Posted Every Day



Join Social Media Networks. Google+, Facebook, Twitter, Linkedin.  Follow others and let others follow you. You have a willing audience. Even they do not see your post every day. They see it only when it is relevant to them. Do market research. Find out what will be of interest to them. Ask them discuss with them.

Join communities in Google+, Facebook, Linkedin. You will get more focused audience for your blog post. Don't expect a miracle. There also only relevant articles will be accessed. Be relevant. Think. Observe, Listen. Find out what is relevant. Think based on observation.




http://www.sitegains.com/1-4-million-blog-posts-published-today-will-anybody-read-yours/

Many Ways to Make Money from Your Blogs and Blogging




I liked an article on

12 ways to making money using blogs.



Things like speaking assignments, writing assignments, selling products like ebooks are mentioned as methods of making money.

AdSense and amazon affiliates are the initial money making methods. Then comes direct ad selling. Getting sponsorships is the fourth one.

Winning prizes for blog can another source.

Creating YouTube videos based on blog content can be attempted.

You can write specific sponsored articles, that is commissioned articles.

You may get book writing assignments also.

You can be invited as a motivational speaker apart from being invited as an expert on the subjects you are blogging.


Communicate, Convince, and Convert.  Selling  through communications. Selling through web communications, selling through catalogues, Selling through annual calendars etc. have to follow this strategy.

Saturday, May 16, 2015

Promotion is as Important as Creation for Blogging Success



Do you want to be successful blogger? Do you want your blogging activity to be a success?

Then you have to realize promotion of your blog is as important as creation of your blog and blog posts.

Promotion of blog can also be explained as marketing and selling.

An interesting quote from Salma Jafri

Create Less, Promote More

Well, it may be true. For your blog post to succeed you may have to spend more time selling.

Read two recent interesting articles.

365 Daily Actions and Tips to Market and Sell Your Blog - Experience Sharing from Million Page View Bloggers

12 Ways to Extend the Life of Every Article You Write

Thursday, April 23, 2015

The Architecture of Shrama Yoga or Karma Yoga for Success in Material World



The vedic tradition or ancient tradition of India or Hindus identified four great professions.

Brahmins who pursue intellectual pursuits, Rajas who pursue managing people, maintain laws, fight to maintain justice, Vaishyas who accumulate capital and use capital to produce more useful products and Shudras, who do all activities which are not prescribed for the first three professions. The tradition is basically is division of labour into four great professions.